by Brad Rassler on April 17, 2013
At 74, Patagonia founder Yvon Chouinard still fly-fishes, surfs, and disappears for several weeks each summer into his favorite range, Wyoming’s Wind Rivers. Life hasn’t changed much for him in the last many years, he says. But his business has. As the allure of adventure and silent sports like ultra running, climbing, cycling, Patagonia [...]
by Brad Rassler on March 26, 2013
I finally caught up with Barefoot Ted last summer at Outdoor Retailer, of whom I had read in Christopher McDougall’s landmark paean to minimalist running, Born to Run. Ted was hanging at the Luna Sandal booth, along with his partners, the brothers Smuin (Todd and Bookis), and PR director Tom Norwood – shoeless, of [...]
by Brad Rassler on February 16, 2013
Adventure Sports Journal recently ran my 3300-word profile of mountain athlete and environmental educator, Peter Mayfield. You can find it here: The Natural
by Brad Rassler on January 4, 2013
Marquette, Michigan While teaching x-c skiing in Mammoth Lakes, California last century, fellow instructor and friend Jeff Crumbaugh, a displaced Yooper (a resident of Michigan’s Upper Peninsula), occasionally expressed his fondness for Marquette, a college town situated on a broad scalloped bay on the south shore of Lake Superior, about 60 air miles south-south east [...]