Start Humbly, says Chouinard

by Brad Rassler on April 17, 2013

  At 74, Patagonia founder Yvon Chouinard still fly-fishes, surfs, and disappears for several weeks each summer into his favorite range, Wyoming’s Wind Rivers. Life hasn’t changed much for him in the last many years, he says. But his business has. As the allure of adventure and silent sports like ultra running, climbing, cycling, Patagonia [...]

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Barefoot Ted’s Stellar Luna Sandals

by Brad Rassler on March 26, 2013

    I finally caught up with Barefoot Ted last summer at Outdoor Retailer, of whom I had read in Christopher McDougall’s landmark paean to minimalist running, Born to Run. Ted was hanging at the Luna Sandal booth, along with his partners, the brothers Smuin (Todd and Bookis), and PR director Tom Norwood – shoeless, of [...]

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The Natural: Profile of Peter Mayfield

by Brad Rassler on February 16, 2013

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Adventure Sports Journal recently ran my 3300-word profile of mountain athlete and environmental educator, Peter Mayfield. You can find it here: The Natural

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The Marquette Backcountry Ski + Snowshoe

by Brad Rassler on January 4, 2013

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Marquette, Michigan While teaching x-c skiing in Mammoth Lakes, California last century, fellow instructor and friend Jeff Crumbaugh, a displaced Yooper (a resident of Michigan’s Upper Peninsula), occasionally expressed his fondness for Marquette, a college town situated on a broad scalloped bay on the south shore of Lake Superior, about 60 air miles south-south east [...]

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Arthur C. Clarke on Sustainable Play

by Brad Rassler September 22, 2012

“A wise man once said that all human activity is a form of play. And the highest form of play is the search for Truth, Beauty and Love. What more is needed? Should there be a ‘meaning’ as well, that will be a bonus.”

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Light and Fast Gear Review :: Tahoe Quarterly

by Brad Rassler September 3, 2012
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Chaco Mohler, Tahoe Quarterly’s publisher, asked me to piece together a short article for Tahoe Quarterly’s first outdoor gear review. I focused on the basics: head-to-toe layering, plus skin protection and a novel hydration solution from Camelbak. Click here for the article: Tahoe Quarterly Gear Review Summer 2012

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Tim Cohee on the State of the Basin, Part I

by Brad Rassler August 27, 2012
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I recently chatted with Tim Cohee, Director of Sierra Nevada College’s Ski Business and Resort Management program, new owner of China Peak (formerly Sierra Summit), and former GM of Kirkwood (1993 to 2010). Though Tim’s attentions are focused on China Peak, he’s still very much a part of the Tahoe Basin’s firmament. He knows the [...]

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On Adventure Sports and Sustainability

by Brad Rassler August 12, 2012
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Bottom line is until we’ve shucked synthetic gear for rubber, hemp, wool, leather and wood, or their likes, we’re all contributing to the platsticization of the planet – regardless of the recyclability of synthetic materials. Remember – plastic doesn’t disappear. It just fades away. Eventually it’ll end up in a landfill.

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In the Wake of the Aleut

by Brad Rassler August 8, 2012
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Eagan, a lithe and youthful 61, describes his solo journey by sea kayak down an especially thuggish stretch of the southeastern Alaskan coast. A Class 5 whitewater boater, accomplished mountaineer, climber, and free diver, Eagan called on all of his training to accomplish the quest, which took him five years to piece together.

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Columbia’s New Omni-Freeze Apparel Line Chills and Thrills

by Brad Rassler August 4, 2012

“We see sweat as a renewable resource that will allow athletes, outdoor enthusiasts or anyone that spends time in hot, humid conditions to sweat smarter, staying more comfortable,” said Mick McCormick, Columbia executive vice president.

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Earn Your Turns and Green Skis Redux

by Brad Rassler May 25, 2012
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Several months ago I gave Craig Dostie, former publisher of Couloir Magazine, and current author of the Earn Your Turns blog, my home-made skis to take for a spin. Here’s what he had to say about them after a few hundred turns: Hand-rolled, Mean Green Fat Skis

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Lindsey Van: Ready To Fly :: Outside Magazine

by Brad Rassler February 15, 2012
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Outside Online featured my interview with world champion ski jumper Lindsey Van, whom I met last month at the Outdoor Retailer show in Salt Lake City. I spoke with Lindsey about her 13-year fight to win the right to compete in the 2014 Olympic Games in Sochi, Russia, the story of which is told in [...]

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